# Peekd Privacy Policy > How Reelpop Media LLC collects, uses and protects information in the Peekd app, web app, website and Claude connector. Canonical: https://www.peekdapp.com/privacy/ Last updated: 2026-11-12 **Effective date: November 12, 2026** This Privacy Policy explains how Reelpop Media LLC (“Reelpop,” “we,” “us,” or “our”) collects, uses, and protects information when you use Peekd: the iPhone and Android apps, the web app at app.peekdapp.com, this website, and the Peekd connector for Claude (together, the “Services”). ## 1. Information we collect Peekd is designed to collect only the information needed to provide its features. - **Account information:** your email address, and the Instagram username you add as your own profile. - **Accounts you track:** the public Instagram or TikTok usernames you choose to track. - **Purchases:** your subscription status and plan. Payments are processed by Apple, Google or Stripe. We do not receive or store your full card details. - **Settings:** notification and digest preferences, language and time zone. - **Information you send us:** support requests and other messages. - **Technical information:** device and app information, push notification tokens, and usage, diagnostic and attribution data needed for performance, security and reliability. App Store privacy disclosures are provided in the Apple App Store listing for Peekd. ## 2. Public Instagram and TikTok data To show changes on the accounts you track, Peekd regularly collects information that anyone can see on a public profile: usernames, profile names, bios, links, profile pictures, follower and following counts and lists, and public posts. We collect it through a third-party data provider. Peekd never asks for an Instagram or TikTok password and does not access private accounts. If you do not want your public account tracked in Peekd, email [peekd@reelpop.co](mailto:peekd@reelpop.co) with your username and we will exclude it. ## 3. How we use information - Operate and maintain the Services, including scanning the accounts you track and sending the alerts and digests you turn on. - Provide features and improve performance. - Manage subscriptions and respond to support and service requests. - Detect, prevent, and address security, fraud or technical issues. - Comply with legal obligations. ## 4. Sharing of information We do not sell your personal information. We may share limited information only when necessary with: - Service providers that help us operate the Services, for example hosting, payments (Apple, Google, Stripe, RevenueCat), email delivery, push notifications, analytics and attribution, customer support tools, and the provider of public social media data. - Services you connect yourself, such as Claude (see section 5). - Legal authorities when required by law. - Parties involved in a merger, acquisition, or asset sale, where permitted by law. ## 5. Peekd connector for Claude You can connect your Peekd account to Claude, the AI assistant made by Anthropic, so Claude can answer questions about your followers and the accounts you track. The connector is optional and only works after you sign in and approve access. Setup and tools are described on our [Claude connector page](https://www.peekdapp.com/claude/). - **What Claude can access:** with the `peekd.read` permission, your own follower changes, follower counts and who does not follow you back, and the accounts you track with their public activity. With `peekd.write`, Claude can also start, refresh and stop tracking accounts for you. - **What Claude does not get:** the connector returns only what is currently visible on a public profile. It does not return deleted posts, previous bios or captions, or the insights the Peekd app infers from this data, and it never gives Claude your email address, password or payment details. - **What Peekd receives:** only the tool requests Claude makes, meaning the tool name and its inputs, such as a username. We do not receive or store your Claude conversations. - **What we store:** a record of each connection (the app name, the permissions you granted, when it was created and last used) and hashed access tokens. Access tokens expire after 1 hour and refresh tokens after 60 days without use. - **Anthropic:** results sent to Claude become part of your Claude conversation, which Anthropic handles under its own privacy policy. - **Disconnecting:** you can disconnect at any time in the Peekd app under Settings → Connected apps, or in Claude’s connector settings. Access stops immediately. Deleting your Peekd account deletes all of its connections. ## 6. Data retention We retain data only as long as reasonably necessary to provide the Services, fulfill the purposes described in this policy, and comply with legal requirements. When you delete your Peekd account, we delete your account information, the list of accounts you track and your connections. ## 7. Data security We use reasonable administrative, technical, and organizational safeguards to protect information, including encrypted connections and hashed connector tokens. No method of storage or transmission is 100% secure, but we work to protect your data. ## 8. Children’s privacy Peekd is not directed to children under 13, and we do not knowingly collect personal information from children under 13. ## 9. Your rights and choices Depending on your location, you may have rights regarding your personal information, such as requesting access, correction, or deletion. You can turn notifications off in the app, disconnect Claude at any time, and manage cookies on this website with the Cookie settings link in the footer. To make a request, email [peekd@reelpop.co](mailto:peekd@reelpop.co) from the email address on your account, or use our [contact page](https://www.peekdapp.com/contact/). ## 10. Changes to this policy We may update this Privacy Policy from time to time. We will post the updated version on this page and revise the effective date. ## 11. Contact us Reelpop Media LLC 7901 4th St N, Ste 300 St. Petersburg, FL 33702 United States Email: [peekd@reelpop.co](mailto:peekd@reelpop.co) or [info@reelpop.co](mailto:info@reelpop.co) ## Frequently asked questions ### Does Peekd sell my data? No. We do not sell your personal information. ### Does Peekd need my Instagram password? No. Peekd only uses information anyone can see on public profiles and never asks for an Instagram or TikTok password. ### How do I delete my Peekd account and data? Email [peekd@reelpop.co](mailto:peekd@reelpop.co) from the email address on your account, or choose “Privacy or data request” on our [contact page](https://www.peekdapp.com/contact/). ### Does Peekd see my Claude conversations? No. When you use the Claude connector, Peekd only receives the tool requests Claude makes and sends back the results. ## Keep exploring - [Claude connector](https://www.peekdapp.com/claude/) - Ask Claude about your followers and the accounts you track. Setup, tools and privacy. - [Contact us](https://www.peekdapp.com/contact/) - Questions about billing, a tracked account, a bug or your data? Send us a message. - [About Peekd](https://www.peekdapp.com/about/) - Who makes Peekd, what it can and can’t do, and how to reach us.